Soft toys made with love for every age and every moment

Discover high-quality, handcrafted soft toys designed in the UK to bring joy, comfort, and timeless charm. Our products combine safety, aesthetics, and care for detail. Whether you're gifting a child or cherishing a memory, our plush toys are made to be hugged and remembered.

About our soft toy studio in the UK

We are a UK-based brand specialising in premium soft toys. With deep attention to craftsmanship, our collections reflect warmth, nostalgia, and quality. Every item is designed to create emotional connections and long-lasting comfort.

Handcrafted Quality

Each toy is carefully handmade by experienced artisans, using only certified and child-safe materials sourced from trusted UK suppliers.

Designed in Britain

Our collections are fully designed in the United Kingdom, blending traditional charm with contemporary character loved by all generations.

Ethically Made

We prioritise ethical production practices, fair labour, and sustainable choices in all stages of development and packaging.

Safe for All Ages

All our toys comply with UKCA and CE safety standards, ensuring they are suitable for babies, toddlers, and children of all ages.

Gift-Ready Packaging

Our toys come in beautifully designed gift packaging, making them perfect for birthdays, baby showers, and memorable celebrations.

Emotional Value

More than toys, our plush friends are cherished companions for childhood memories, comfort during hard times, or meaningful gifts.

Explore our professional services for soft toy lovers across the UK

We offer a variety of services designed to enhance your soft toy experience. From bespoke orders to large-scale gifting solutions, our team is ready to deliver with care and attention.

Custom Toy Design

We create one-of-a-kind plush toys tailored to your ideas or characters. Ideal for authors, brands, or personal keepsakes with specific requirements.

Corporate Gifting

Surprise your team or clients with meaningful, personalised plush gifts. We offer bulk orders, branding options, and packaging solutions.

Toy Restoration Service

Our restoration team brings worn and loved toys back to life. Cleaning, stitching, and repair with full respect to sentimental value.

Wholesale and Retail Supply

We offer flexible wholesale options to retail partners and boutiques across the UK. Catalogues and terms available upon request.

Seasonal Collections and Limited Editions

Our seasonal lines and special editions are created in small batches for collectors and thoughtful gifters looking for something unique.

Why our soft toys are trusted by families and professionals across the UK

We offer unmatched quality, reliability, and emotional value. Our brand is committed to creating soft toys that people return to and recommend.

British-Made Expertise

By focusing on British design and manufacturing standards, we ensure consistency, quality, and authenticity in every product we deliver.

Thoughtfully Curated Designs

We design with meaning. Our plush toys are created to tell stories, express love, and connect people across generations and occasions.

Fast UK-Wide Delivery

We guarantee quick and secure delivery across the UK, with next-day options available for urgent or last-minute gifting needs.

Excellent Customer Support

Our support team is responsive, knowledgeable, and caring. Whether you need help choosing a toy or tracking an order, we're here to help.

Frequently asked questions about our products and services

Find answers to common questions about orders, safety, custom requests, and more. We are always here if you need additional support.

Are your toys safe for babies?

Yes. All our toys are rigorously tested and certified under UKCA and CE regulations, making them safe from birth. We use hypoallergenic stuffing and non-toxic dyes for full peace of mind.

Do you ship outside the UK?

Currently, we only ship within the United Kingdom. However, we are planning to introduce international shipping by the end of this year. Stay updated by subscribing to our newsletter.

Can I personalise a toy?

Absolutely. We offer personalisation on select models, including embroidered names or initials. This service is available at checkout and adds approximately 2-3 business days to delivery.

What is your return policy?

We accept returns within 30 days of purchase. Items must be unused, in original packaging. For personalised toys, returns are only accepted if the item is faulty or damaged upon arrival.

What our customers are saying about our toys

We take pride in every piece we send. Read what customers across the UK say about their experiences with our soft toys and services.

Emily R.

Absolutely delighted with the bunny I ordered for my niece. The fabric is so soft, and the details are lovely. She hasn’t let go of it since! Fast delivery too.

Oliver J.

I ordered a custom bear based on a childhood drawing. The result was beyond expectations. It made my wife cry with happiness. Fantastic service and thoughtful execution.

Hannah L.

The toy restoration service brought my childhood teddy back to life. I couldn’t believe the transformation. Thank you for caring so much about my memories.

Daniel T.

Great quality and beautiful presentation. I gifted a fox plush to my goddaughter, and it instantly became her favourite. I’ll definitely be ordering again for birthdays.

Sophie M.

Customer service was brilliant. They answered all my questions quickly and helped me choose the right gift. The packaging was gorgeous and felt premium.

Contact Us

Get in touch with us for consultation and professional assistance with your questions

CuddleNestUP

53 King’s Road, Chelsea, London SW3 4ND, United Kingdom

+44 20 7956 2931

consulting@cuddlenest.com